BDNY 2026 Recap: Fresh Designs, New Possibilities

BDNY 2026 brought together the hospitality design community for two days of inspiration, innovation, and meaningful conversations. For Shelby Williams, it was an opportunity to showcase our latest introductions and demonstrate how thoughtful furniture design can elevate hospitality environments.

This year's booth highlighted new seating, distinctive materials, and versatile solutions designed to give hospitality designers greater creative flexibility.

A Custom Booth That Made a Statement

At the center of our exhibit was a custom-designed booth that served as the focal point of our space. Its tailored details and inviting design demonstrated how custom seating can create a memorable visual statement while supporting the comfort and functionality today's hospitality spaces demand.

Introducing the 7895 Tufgrain Lounge Chair

Combining a sculptural silhouette with inviting comfort, our new 7895 Tufgrain Lounge Chair drew attention for its distinctive design. Its refined profile makes it a compelling choice for hotel lounges, lobbies, and other gathering spaces where aesthetics and guest experience are equally important.

A New Perspective on Table Bases

Our newest collection of table bases introduces additional design possibilities for hospitality interiors. Featuring both Tufgrain and wood-accent bases, the collection brings texture, material interest, and architectural character to dining and gathering spaces.

These new options allow designers to consider the table base as an integral part of the overall design rather than simply a functional component.

Meet the 7891 Tufgrain Aluminum Armchair

Also making its debut was the 7891 Tufgrain Aluminum Armchair, expanding our seating portfolio with another design-forward option for commercial environments. Combining the visual appeal of Tufgrain with aluminum construction, it offers designers an additional solution for creating cohesive, distinctive interiors.

Designed for What's Next

Thank you to everyone who visited Shelby Williams at BDNY 2026. We look forward to continuing those conversations and helping bring your next hospitality project to life.